|SEAsTra exhibited at NY NOW in the River Pavilion, last August.
SEAsTra works with individual artisan groups in Southeast Asia to promote their handmade goods to
consumers abroad. All of the products we represent are made through cottage industries using
time-honored methods. We work directly, on site with the groups to promote high quality, marketable
products in both traditional and current designs. Each group is recognized locally for the superior
quality of the items they make.
A Short Description of SEAsTra
SEAsTra exclusively markets Unique, Ethically Sourced, Hand Made Women’s Accessories.
SEAsTra’s clients include upscale fashion boutiques, multiple location boutiques, university
campus stores, also hospital and museum shops.
SEAsTra offers: Hand Woven Silk Shawls and Scarves; Handcrafted Jewelry; Hand Stitched
and Hand Woven Cotton Fabric Handbags; Hand Stitched Cotton Fabric Sandals;
Handcrafted, Hand Embroidered Hmong and Lahu Cotton, Specialty Bags; Handcrafted and
Adorned Designer Handbags; Hand Painted Silk/Cotton Shawls; Tie Dyed Scarves; Silk
Screened Cotton Tote and Wine Bags; and Hand Woven, Open Weave Cotton Scarves.
SEAsTra is a wholesale supplier of ethically sourced, handcrafted women’s apparel,
accessories, jewelry and leather trimmed bags, and adheres to the principles of Fair Trade.
SEAsTra Hand Woven Thai Silk Shawls, Wraps and Scarves are produced by a women’s
cooperative in Isaan, eastern Thailand. The villagers conduct the entire process of feeding
silk worms the mulberry leaves, collecting the cocoons, unraveling the silk thread, dyeing the
silk, creating the designs, and hand weaving the textiles.
A community of Lahu villagers in the mountains outside Chiang Mai, Thailand craft eco-
friendly cotton Handbags, and also shoes, sandals and clogs primarily from hand stitched or
hand woven legacy fabric, the fabric having originally been made for traditional ceremonial
or festive costumes.
SEAsTra Handcrafted Art is a wholesale supplier of intricately hand woven thin yarn and
thick yarn cotton shawls and scarves produced by villagers located in the hills of rural
northwestern Thailand. The area is inhabited by both Karen and Tai peoples who
traditionally work side by side in cooperative efforts. Being primarily farmers, the villagers
grow their own cotton, and produce and mix their own natural dyes. By developing their time-
honored farming and weaving skills, they naturally constitute a sustainable and eco-friendly
Sakchira, at his studio in the Lanna region of northern Thailand, has created over 120
original artistic designs to be hand painted on silk, silk/cotton blend, jersey fabric and chiffon
shawls. Recently added are Infinity Scarves and Square Scarves. Sakchira instructs and
personally supervises a small number of select local artisans who hand paint the designs on
the various fabrics. Being hand painted, the individual designs are repeated rather than
Theong Pour Sewing, fashions distinctive bags made from hand embroidered Hill Tribe,
primarily Hmong, fabrics obtained from the rural villages throughout northern Thailand. The
artisans are all members of one traditional, extended family working cooperatively to
celebrate and enhance the original designs of the recycled, repurposed, legacy fabrics.
Bai Tang crafts unique, original design Wrap Bracelets at their workshop in Nakhon Si
Thammarat in the far south eastern region of the Thai peninsula.
In rural Udon Thani Province of northeastern Thailand, local Artisans hand weave silk fabric
for their traditional ceremonial and festive clothing. Excess silk is recycled and repurposed or
upcycled to make hand sewn yoyo buds which are fashioned into unique and exquisite
scarves. Kampung Silk is also known for its Batik, hand dyeing, designs on silk fabric.
Located in rural Lamphun Province, the Tassananuluk Women’s Group produces Tie Dyed
scarves. The artisans hand dye cotton cloth to fashion truly unique and stylish scarves.
Ban Bauk Ped Bags, located in a community just outside of Chiang Mai in northern
Thailand, utilizes hand embroidered, Hill Tribe legacy fabrics collected from artisans in local
mountain valleys to fashion exquisite hand bags that combine traditional patterns and colors
with original and functional designs.
SEAsTra was founded in 2005 by George Meck, a graduate of the University of Arizona and
former director of research in the Singapore office of an American international market
research firm. A certified SCUBA Instructor, George moved to Thailand and was actually on
the water during the disastrous tsunami of 2004; that business opportunity was effectively
eliminated. An interest in ethnic arts and crafts and the artisans who produce them led to
establishing his firm.
Pursuing that interest, SEAsTra continuously searches for and identifies local Artisans and
rural groups throughout Thailand. SEAsTra engages them over time to further develop their
traditional skills and to collaborate with them to expand those skills in order to craft
products that will appeal to the contemporary fashion market. SEAsTra subscribes to a Fair
Trade business model; we work only with groups which allow us to visit and observe the
products being made, guaranteeing that proper business practices are adhered to. SEAsTra is
a member of Fair Trade Los Angeles, the Fair Labor Association, and the Museum Store
Association. SEAsTra regularly exhibits at trade shows in New York City, Las Vegas,
Atlanta, Georgia, and Los Angeles.
The CEO of SEAsTra lives in Thailand and speaks Thai; this permits him to work directly, on-
site with the Artisan groups to promote high quality, marketable products in both traditional
and contemporary designs, and to assist the Artisans in achieving economic security and self-
sufficiency. Subscribing to a Fair Trade business model, SEAsTra ensures that all groups
adhere to fair labor practices, guaranteeing safe working conditions and appropriate living
wages for all members, and that child labor is strictly prohibited. All of the products we
represent are made through cottage industries using time-honored methods. SEAsTra
considers it a point of pride to have established a collaborative and supportive relationship
with the Artisans with whom we work.